His predecessor raised buildings and got a little lucky in winning while doing so, but new K-State Director of Athletics Gene Taylor needs to figure out how to get KSU to consistently and legitimately compete.
It was only four years ago that Kansas State University planted its flag atop the Big 12 mountain. “Titletown USA is right here in Manhattan, Kansas, isn’t it?” John Currie rhetorically asked during a celebration in March 2013.
Since then, however, K-State has had more new athletic directors than Big 12 championships in football, men’s basketball, and baseball – the three sports that formed the foundation of Currie’s statement. The three winning percentages in that time: .615 (football); .549 (men’s basketball); .473 (baseball).
Sort of quietly — outside of the constant roar surrounding Bruce Weber anyways — Aggieville has rebranded from Titletown to Averageville.
Despite that, the football machine, for now, is untouchable of course and should be until Bill Snyder is no longer the head coach. That said, Taylor was asked on a Kansas City-area sports radio show whether Snyder worked for him, or he worked for Snyder. To paraphrase, Taylor’s response was that the two would work “together.”
What will be interesting to watch unfold is what “together” means for both parties. With Currie, Snyder publicly was as rigid as he was civil — whether in his long-standing disdain for made-for-TV schedules (as Currie pushed for greater fan experiences) or in his weird public campaign for Sean Snyder to become the next K-State head coach.*
*I’ve not felt this was a 100-percent honest campaign from Snyder – not when coaches like Jim Leavitt randomly have contract clauses paving for an easy return to K-State. I mean, life is sometimes stranger than fiction but to think a calculated someone like Leavitt put a clause like that in just because he has feelings for KSU? You can buy it and I won’t blame you, but I’m going to pass.
And while this season appears to have some national/Top 25 potential, it doesn’t mask the fact that K-State has appeared in the national rankings in only one of the past four seasons. Taylor has some time to work together with Snyder, make sure he listens to the legend, and get his plan in place. Nowhere in there should it be about maintaining the status quo because the past several years haven’t actually been all that amazing.
Meanwhile, over in Bramlage Coliseum, Taylor has a much more immediate concern. In the same sports radio interview, Taylor avoided committing for or against an extension for Bruce Weber. He’s wise in doing so. While fans and some sites are hot on firing Weber, Taylor appeared to show he will not be pressured into quick decisions without fully surveying the landscape. That landscape includes K-State President Richard Myers, who alluded to an extension with Weber in his opening comments welcoming Taylor.
Barring an unforeseen miracle, KSU will not win a Big 12 Championship in the next two years or longer, and every year that streak extends will be an increasingly uncomfortable feeling not just for whomever the coach is, but their boss as well. K-State fans have made it clear they do not appreciate basketball mediocrity. There’s no reason to believe that attitude will change, and Taylor needs to answer that call if he wants to successfully cultivate and maintain a good relationship with that sector of the fanbase.
And finally, in the shadows is the K-State baseball program, which has taken perhaps the biggest fall among the three programs. Since winning the Big 12 in 2013, Brad Hill’s program has meandered along a downhill path; its best conference winning percentage the past four seasons is .417 (2015). Its overall record is 99-110 in that time.
This year, an early-season victory against Top 25 South Carolina gave great reason for hope, but not much came of it before the Bat Cats took two out of three against No. 25 West Virginia this past weekend.
Hill did wonders in rebuilding what Mike Clark handed him, but history has shown a rebuild, a peak, and a regression. It is on Taylor, probably sooner than later, to determine if Hill is the one to rebuild things a second time.
The great news is Taylor can focus on these things and be the people person he’s been billed as. And, he can do so with an amenities ace in his sleeve. Like never before, K-State has the facilities to compete … right now. Pay attention to them throughout the “Day in the Life” video. K-State has never looked better.
It all means it boils down to one thing for Taylor: He doesn’t have many, if any, excuses at this point. He has new, shiny walls. He needs to develop his department’s culture so that it brings new banners to hang on them.